For the better part of a decade I documented the European tech scene with my cameras. I met a lot of people. I traveled a lot.
The pandemic put a squash on that (and quickly), but Robin Wauters phoned and asked, "Can you write?" "Let's find out," was my answer.
For the next three years, I covered the European tech scene with my words at tech.eu. I met a lot of people. I learned a lot.
Next, I joined a boutique PR firm as Director of Content and supported multiple clients across a bunch of industries. I learned a lot.
Today, I combine these skills into a single offering. I help founders and executives tell their stories, get those stories in front of the right people, all while looking their best.
Optics. Announcements. Sparring. Venture.
Authored and shot by someone who's been there, done that.
On-location founder photography, newsroom-ready press kits, and award-winning coverage for Events/Conferences, VC AGMs, private LP summits, and others.
Targeted embargo pitching, discovery and comms materials authoring written with the insider filter of a former tech journalist. Media tracking and syndication reporting for all coverage, including long-tail newsletters and non-English press.
Sharpening founder messaging, developing clear category definitions, and running interview simulations before stepping in front of journalists and microphones.
Editorial craft for venture funds: LP annual letters, portfolio founder spotlight features, and fund milestone announcements.